Chad Wakefield

Needed to Hang Your Own Shingle

What do you really need to get started as a business?

  1. Hot name, logo and, website?
  2. Massive team?
  3. Huge backing?
  4. Bold vision?
  5. Disruptive product?

I’d be willing to guess these are the minority of businesses. But I’ve not done in depth research, taken a poll, or interviewed thousands. SO maybe I am wrong.

So much written is about tech startups and internet businesses. We may forget there is other stuff that people do that’s…